linkgap › Guides

Guides

Worked examples you can rebuild. Every figure comes from one real, anonymised case, and anything that is a model is labelled as one.

• Backlink gap analysis: how to get a number you can defend

  Seven steps from a raw referring-domain count to a gap you can put in front of a client. In the worked case the gap fell from 546 to 217, and closing it took about 80 links.

• How to spot a link network in a competitor's backlinks

  Five signs, each with a spreadsheet check: the 364-domain network three competitors shared, and why it shrank the gap from 546 to 217.

• What does link building cost? A worked example with real prices

  Price per link is the third question. First comes how big your gap really is and how many links you need: about 80 instead of 546, for about €10,500.

• Link budget calculator: how many links, and what they cost

  Six numbers in, a rough estimate out: links needed to match a competitor's link strength, the cost, and what your budget buys. Runs in your browser.